Facebook, website, social media- NO WAY!
At least that was my attitude when Kari and I embarked on this project. I wanted to translate a great book by Max and Luther and sell it. Simple. Hah! Why would we need all that other stuff?
What I failed to realize is that “stuff” was how we were going to sell our funny dog book. Actually I was afraid of that “stuff”, afraid of the unknown. It is amazing how naïve I was and how I completely dated myself by thinking we could market this book without social media. It was time to crawl out from under my 8-track and corded phone and step into the present day.
I am proud to say, with Kari’s help, that we have embraced everything we previously scoffed at: Facebook-check, website-check, blog-check.
We are on our way!
Maybe twitter is on the horizon….